MKT 2280 :
Global Marketing

The world market and its implications for global marketing; the relationships of imports and exports to policies; impacts of major national cultures on foreign marketing communications and business development programs will be researched through multiple sources.

Prerequisites

VSB 2020 or MKT 1137 or SBI 3006 or SBI 3040

Overview

Program

Credits

Credits 3

Last Offered

Fall 2024, Fall 2023, Fall 2022, Spring 2022